A Theme Built For The Customizer
The StartUp Theme is unique from other WordPress page builders and multi-purpose themes because it utilizes the core WordPress Customizer. Other WordPress website builders are reliant on shortcodes and bulky proprietary solutions that heavily impact the performance and speed of your website. By using the Customizer, the StartUp Theme is faster, more stable, and uses a familiar interface.
![](https://organicthemes.com/demo/startup/files/2017/07/customizer-hero-1024x558.jpg)
The WordPress Customizer and the Organic Hero Widget.